Vinwal and Borale Gram Panchayats
Location: Tumbdepada village, Jawhar, Palghar, Maharashtra
Tumbdepada village is a hub for horticulture, specifically Mogra (Jasmine) cultivation. Due to the highly perishable nature of flowers, villagers installed a TaazaShelf unit to extend shelf life, maintain fragrance, and provide farmers with better market timing flexibility.
2 kW
3000 kWh
4 - 5 Years
2.4
Implementation Model (CAPEX)
- Beneficiary made an upfront investment for ownership
- Strategic asset for long-term post-harvest management
- Reliable electricity for cooling and drying functions
- Designed based on seasonal production patterns
- Reduces recurring operational electricity expenses
Expected Outcomes
- Preservation of Mogra freshness and fragrance
- Reduction in distress selling during peak supply
- Increased bargaining power at urban market centres
- Operational sustainability through solar intervention
Unit Impact
- Supports high-demand ceremonial & decorative markets
- Decentralized cooling system accessible to village farmers
- Mitigation of daily market price fluctuation risks
- Transition from traditional harvesting to managed sales